Sarah Desiree Schäfer

Programme Director Business Administration

  • Mag. Dr. Sarah Desiree Schäfer, BSc. BA. | Programme Director Business Administration - IMC Fachhochschule Krems

    Mag. Dr. Sarah Desiree Schäfer, BSc. BA.

    Programme Director Business Administration
    Institute Business Administration and Management

    +43 2732 802 284
    IMC Campus KremsIMC Campus Trakt G

  • Radauer, A., Baronowski, S., Yeghyan, M., et al. (2022): Scoping study for supporting the development of a code of practice for researchers on standardisation : final report. Luxembourg: Publications Office of the European Union.

     Doi: https://doi.org/10.2777/567608

  • Schaefer, S. D., Terlutter, R., & Diehl, S. (2021): Talking about CSR matters: employees´perception of and reaction to their company´s CSR communication in four different CSR domains. In Yoon, S., Choi, Y. K., Taylor, C. R. (Hrsg.), Leveraged Marketing Communications. The Importance of Studying the Transfer of Object-to-Brand Associations (n.a.). Oxon/New York: Routledge.

  • Schaefer, S.D., Cunningham, P., Diehl, S., Terlutter, R. (2020): CSR: The Best of Both Worlds: Driving Returns to the Business and its Employees: An Abstract. In Wu, S., Pantoja, F., Krea, N. (Hrsg.), Marketing Opportunities and Challenges in a Changing Global Marketplace. AMSAC 2019. Developments in Marketing Science: Proceedings of the Academy of Marketing Science (667-668). Berlin: Springer, Cham.

     Doi: https://doi.org/10.1007/978-3-030-39165-2_267

  • Schäfer, S.D., Terlutter, R., Diehl, S. (2019): Is my company really doing good? Factors influencing employees' evaluation of the authenticity of their company's corporate social responsibility engagemen. Journal of Business Research, 101: 128-143.

     Doi: https://doi.org/10.1016/j.jbusres.2019.03.030

  • Schäfer, S.D., Terlutter, R., Diehl, S. (2019): Talking about CSR matters: employees’ perception of and reaction to their company’s CSR communication in four different CSR domains. International Journal of Advertising, 39(2): 191-212.

     Doi: https://doi.org/10.1080/02650487.2019.1593736

  • Schaefer, S. D., Terlutter, R., & Diehl, S. (2018): Keep Me Posted! CSR Communication and its Impact on Favorable Employees´ Outcomes. In Global Alliance of Marketing & Management Associations (Hrsg.), Proceedings Global Marketing Conference at Tokyo. Tokyo, Japan: Global Marketing Conference Proceedings.

     Doi: https://doi.org/10.15444/GMC2018.03.02.02

  • Schaefer, S. D., Terlutter, R., & Diehl, S. (2018): Employees´Background Matters! Insights into the Impact of CSR Communication on Employees Considering Sociodemographic Characteristics. In European Advertising Academy (Hrsg.), Proceedings of the 17th International Conference on Research in Advertising (ICORIA) at Valencia. Valencia: n.a.

  • Schaefer, S. D., Terlutter, R., & Diehl, S. (2018): Walk the Talk! Insights into Employees´Evaluation of the Authenticity of their Company´s Corporate Social Responsibility (CSR) Engagament and Communication. In Gangadharbatla, H. (Hrsg.), Proceedings AAA Annual Conference (128). New York: University of Colorado Boulder.

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