Management master programme
The part-time Management master degree programme prepares you for the next step in your career, be it on the domestic or international stage.
It also enables you to assume additional responsibility: the programme takes an interdisciplinary approach, combining assessment of companies’ internal and external features with innovation and aspects of sustainable management. A choice of five electives gives you the freedom to tailor the degree in line with your requirements.
The degree programme: Master of Arts in Business (MA)
This part-time programme gives you a clear overview of the process landscapes of companies and organisations. It aims to enable you to plan, implement and manage processes in the long run, based on the process landscape.
What subject do you want to concentrate on – human resources (HR)? Management control? Setting up and taking over small and medium-sized enterprises? Big data and digitalisation in health care? Or perhaps management and organisation in the health sector? This programme allows you to adapt your focus areas to your personal needs.
For example, you can choose the HR elective in semester 2 and address a topic related to management control in your master thesis in the fourth semester. This gives you broader-based skills that you can use in various sectors.
The Systematic Leadership and Corporate Communication course in semester 4 brings together subjects covered in the preceding semesters. The final semester is centred on the master thesis, for which you also receive research coaching.
In semester 4, most of the time you spend in Krems will be devoted to block courses. This means you can take the next step up the career ladder or alternatively spend time at one of our partner universities abroad. A double degree at the University of Applied Sciences Deggendorf is a particularly attractive option.
The Management master programme gives you the tools you need to take on mid-level managerial responsibilities in various sectors. We aim to enhance your skills and show you what it means to manage a company and employees profitably, and with a strong sense of responsibility. Because what we need most of all in life is someone who spurs us on to achieve the things that we’re capable of.
Programme director Martin Waiguny
Career options for graduates of the Management master programme
As a graduate of the Management master programme, you have the choice of pursuing a career in general management or becoming an expert, for instance in controlling or HR management. The Setting Up and Taking Over Small and Medium-Sized Enterprises elective is the ideal preparation for starting your own company or taking control of an existing one.
The part-time degree opens up new career options in middle or senior management, because you are ideally placed to embark on a career at home or abroad.
The professional areas open to graduates include
- Organisational development
- Strategy and planning
- HR and employee development
- Management control and finance
- Setting up and taking over small and medium-sized enterprises
Get to know the core team of our master degree programme Management.
Chair of the Academic Board / Head of Institute Business Administration & Management / Programme Director Management
Prof.(FH) Mag. Dr. Martin Waiguny
- Core Competencies
- Consumer behaviour and New Media. Product Placements, Entertainment Theory, Gamification, Advertising
- Consumer Strategy. Advertising and Advertising psychology, Customer relationship Management, Information based Customer Management
- Quantitative and Qualitative Research Methods