Career prospects

Tourism and Leisure Management

Master degree programme / Full-time

Master graduates hold positions in organisations and companies in tourism and leisure industry, such as

  • Tourism board (Austria): Market Manager
  • State Opera (Germany): Marketing and Online Marketing
  • Sportswear producer (International): Sales and Key Account Management
  • International hotel chain (US, Chicago): International Management Training
  • Hotel and tourism bank (Austria): Finance
  • Beach resort (Caribbean): Human Resource Management
  • Hotel consulting company (Austria): Tourism Consultant/Analyst
  • Tour operator (Austria): Product Management
  • E-marketing consulting (Austria): Online Marketing Specialist

Graduates of the master's programme will be able to hold executive positions (i.e. executive management, marketing, controlling, sales, project management and many more) both in the domestic and international tourism and leisure sectors and in international project development.

The following divisions in the service sector are accessible:

  • International and regional tourism project development
  • Management of permanent and temporary leisure attractions
  • E-Tourism planning, development and application 
  • Hotel industry and catering
  • Travel agency and tour operation
  • Touristic transport facilities (airlines, shipping lines, railways, bus companies)
  • Tourism attractions, operations for touristic regional planning, development and marketing, sports organisations and operators, sports marketing, casinos, theme parks
  • Event agencies and operators
  • Convention centres, trade fair industry, spa operations
  • Operations of art and culture as well as of national parks