As a key player in the digital transformation of the automotive sector, Porsche Informatik is remodelling itself as a next-generation company. Two core components of its transformation strategy are agile architecture and organisation, and adopting new approaches with a view to implementing new-world-of-work approaches.
IMC Krems is providing academic support for the shift towards new, innovative working practices by means of performance assessment. Until 2020, the progress made by the organisation in the course of its transformation will be regularly evaluated, and areas in which optimisation and adjustments are required will be identified. To this end, the company’s productivity will be measured, as will the effectiveness of managerial approaches, which will be subject to fundamental changes as part of the transformation process. Overall, the performance assessment will equip employees and managers with a detailed “radar” for change – clear facts, figures and data will provide the basis for decision-making on the path towards establishing a next-generation business.
The research project will also open up important links to the university’s teaching activities, in particular to the Digital Business Innovation and Transformation and International Export and Business Management master programmes, as well as the Collaboration in the Next Generation Enterprise specialist module, where students will have the opportunity to participate in the research project as part of their master thesis. The project will also be covered in major publications, such as the new edition of and supplementary chapters for Unternehmen der nächsten Generation, published by Springer. Regular updates will be posted on The New World of Work blog at www.newworldofwork.wordpress.com.