Business
The aim of research projects in the department business is to find theory-based solutions to the everyday problems facing companies and organisations. The department applies the latest management thinking to devise innovative approaches which can be directly implemented in a corporate setting.
Putting new research findings into practice, and ensuring that applications-based research is geared towards addressing real-life challenges, are key considerations in all of our research activities. Integrating partner enterprises into the research process is essential for developing tailor-made solutions.
The high-level qualifications and extensive experience of the faculty at the department business are the cornerstone of our outstanding performance. Our back office staff provide end-to-end support, coordinating all aspects of the research process through to the acquisition of funding.
The department business focuses on two key research areas. Research into efficient and sustainable management and performance management centres on developing innovative, cost-effective approaches aimed at securing long-term corporate success. Our cross-media communication and service solutions research activities are concerned with finding the most effective business and organisational applications for cutting-edge developments in information and communication technologies.
