Studienplan

Tourismusmanagement und Freizeitwirtschaft

Masterstudiengang / Vollzeit

Semester I

	Contact hours	ECTS
Tourism and Leisure Research I
Research-based Decision Making	3	5
Design I
Experience Design	2	4
Management I
Advanced Process and Project Management	3	4
Specialized Tourism Business Concepts I *
Meeting Industry & Events I	2	4
Cultural Tourism I	2	4
Sport and Outdoor Tourism I	2	4
Health and Wellbeing Tourism I	2	4
Strategic E-Tourism Management I
E-Tourism Application Domains	2	3
Information & Communication Technologies for Tourism	2	3
Languages I **
Languages I	2	3
International Consulting I **
International Consulting I	2	3
Total weekly hours	18	30

Semester II

	Contact hours	ECTS
Design II
Service Design	2	4
Marketing
Marketing & Communication Management	3	5
E-Marketing	2	3
Management II
Financial Management	2	3
Cooperation Management	1	2
Specialized Tourism Business Concepts II *
Meeting Industry & Events II	2	5
Cultural Tourism II	2	5
Sport and Outdoor Tourism II	2	5
Health and Wellbeing Tourism II	2	5
Languages II **
Languages II (Chinese, French, Italian, Russian, Spanisch)	2	3
International Consulting II **
International Consulting II	2	3
Total weekly hours	16	30

Semester III

	Contact hours	ECTS
Applied Research and Training
Coaching Seminar	2	2
Applied Research and Training Semester	-	18
Tourism and Leisure Research II
Master Thesis	-	10
Total weekly hours	2	30

Semester IV

	Contact hours	ECTS
Management III
Management Simulation in Tourism Contexts	2	2
Managing & Leading the Tourism Workforce	2	4
Design III
Sales Design	2	4
Sustainable Tourism Management
Sustainable Tourism Management	2	3
Strategic E-Tourism Management II
Integrated E-Strategy Development	2	5
Tourism and Leisure Research III
Master Thesis		12
Total weekly hours	10	30

*Semester I and II: You have to choose two out of four
Specialised Tourism Business Concepts

** Semester I and II: One Language or International Consulting
has to be chosen
Out of the languages offered the two most demanded will
be carried out
The level of proficiency for our offered languages is stated in
brackets: French (B1), Spanish (B1), Italian (B1), Chinese (A2), Russian (A2)